Flagship stores / Jons Messedat

Public ISBD Titre : Flagship stores : Shops, showrooms, brand centers Type de document : texte imprimé Auteurs : Jons Messedat (1965-....), Auteur Editeur : Ludwigsburg : avedition Année de publication : 2007 Importance : 1 vol. (168 p.) Présentation : ill. en coul., couv. ill. en coul. Format : 23 x 23 cm ISBN/ISSN/EAN : 978-3-89986-083-2 Langues : Anglais (eng) Allemand (ger) Catégories : Constructions commerciales -- 1990-.... Entreprises -- Relations publiques Magasins -- Décoration -- 1990-.... Résumé : In recent times, global players and international brands from almost all industries have chosen excellent architecture at first-class addresses as a way of concentrating their presence in a distinctive location. In most cases, innovative and avantgarde flagship stores lend a unique architectural frame to the whole product range of a single manufacturer. Dramaturgically designed rooms and backdrops set the scene for the brand in relation to lifestyle, creating an emotional bond between the manufacturer and customer. On 168 pages, the author Jons Messedat, doctor of architecture and management consultant, shows fascinating international developments and concepts for this new construction challenge which has quickly developed into a driver of contemporary architecture. Flagship stores : Shops, showrooms, brand centers [texte imprimé] / Jons Messedat (1965-....), Auteur . - Ludwigsburg : avedition, 2007 . - 1 vol. (168 p.) : ill. en coul., couv. ill. en coul. ; 23 x 23 cm. ISBN : 978-3-89986-083-2 Langues : Anglais (eng) Allemand (ger) Catégories : Constructions commerciales -- 1990-.... Entreprises -- Relations publiques Magasins -- Décoration -- 1990-.... Résumé : In recent times, global players and international brands from almost all industries have chosen excellent architecture at first-class addresses as a way of concentrating their presence in a distinctive location. In most cases, innovative and avantgarde flagship stores lend a unique architectural frame to the whole product range of a single manufacturer. Dramaturgically designed rooms and backdrops set the scene for the brand in relation to lifestyle, creating an emotional bond between the manufacturer and customer. On 168 pages, the author Jons Messedat, doctor of architecture and management consultant, shows fascinating international developments and concepts for this new construction challenge which has quickly developed into a driver of contemporary architecture.

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Code-barres	Cote	Support	Localisation	Section	Disponibilité
SL 16790	747.52 MES	Livre	ESA Saint-Luc	Beaux-Arts - Biblio	Disponible

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